// Application development company

We build the apps your business runs on.

Custom web apps, mobile apps, data platforms and AI tools, designed, built and supported by one team. You own the code. We keep it running.

Today● Live
#1048 · Harbor Supply
#1047 · Delta Foods
#1046 · Pine & Co.
Jobs today3
  • Web, iOS and AndroidOne team builds all of it
  • Your name, your codePublished under your brand
  • Hosted and supportedWe keep it running

// Live demos

Try before you call

Working sample apps you can click through, the way your team would use them. Pick one.

cad.brightlinehome.com
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// How a project runs

Four steps, no surprises

  1. 01

    Map the work

    We sit with the people who do the job and write down how it happens today, including the spreadsheets and workarounds.

  2. 02

    Scope and estimate

    A written scope, clickable designs and an estimate for a first release that solves the most expensive problem first.

  3. 03

    Build in short cycles

    You see working software every two weeks and can change direction before it gets expensive.

  4. 04

    Launch and run

    We launch, host, monitor and keep improving it, or hand it to your team with documentation.

You own everything

Code in your GitHub, apps under your developer accounts, hosting in your cloud. No lock-in.

One team, start to finish

Design, web, mobile, data, AI and hosting under one roof, so nothing falls between vendors.

Plain answers

If buying an existing tool is the better call, we will tell you, even if it means no project for us.

// Guides

Before you build

Straight answers to the questions we hear most from business owners planning software.

7 min read

How much does a custom app cost?

Typical price ranges for custom web apps, mobile apps, portals and AI tools, what drives the cost up or down, and what running it costs after launch.

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6 min read

How much does a B2B ordering portal cost?

What a custom B2B ordering portal costs to build and run, how it compares with portal subscriptions and ERP add-ons, and what drives the price.

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6 min read

NetSuite SuiteCommerce or a custom B2B portal?

How NetSuite SuiteCommerce compares with a custom B2B ordering portal built on NetSuite’s APIs: licensing, flexibility, data, effort, and when each wins.

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6 min read

ServiceTitan or custom dispatch software?

When an off-the-shelf field service platform like ServiceTitan, Jobber or Housecall Pro is the right call, and when custom dispatch software pays off.

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6 min read

How much does an AI customer support assistant cost?

What it costs to build and run a custom AI support assistant that answers from your documents and order data, and how it compares with chatbot subscriptions.

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6 min read

Custom software or off-the-shelf? How to decide

A practical way to decide between buying SaaS and building a custom app: where each wins, the hidden costs, and the questions to ask first.

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5 min read

What to prepare before you hire an app developer

Seven things to have ready before you talk to an app development company, so you get an accurate estimate and a first version that solves the right problem.

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7 min read

Adding AI to business software, safely

Where AI saves real time in business software, how to stop it inventing answers or leaking data, and what the Model Context Protocol (MCP) changes.

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6 min read

How to stop taking orders by email

How distributors move customers off emailed and phoned purchase orders: ordering portals, EDI, what to connect to your ERP and how to roll it out.

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6 min read

A customer portal on top of NetSuite or QuickBooks

The ways to give B2B customers a self-service portal on NetSuite or QuickBooks: built-in options, apps and custom portals, and what has to sync.

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5 min read

Shopify app or custom build? How to tell

When an app from the Shopify App Store is enough, when a custom app or integration pays off, and how to spot app-fee creep before it adds up.

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7 min read

How to forecast inventory for retail stores

A practical inventory forecasting method for small and multi-location retailers: sales velocity, seasonality, lead times, safety stock and reorder points.

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// Next step

Have something that needs building?

Tell us how the work gets done today. We will tell you plainly what we would build, how long it would take and what it would cost.